Attention Check
Eye-opening insights
Consumers make about 95% of their decisions without conscious awareness. Attention Check objectively maps out their behavior by using biometrics such as eye tracking, skin conductance, and brain activity. In this way we tap into the non-conscious processes that truly underlie human behavior. In addition we run large N (e.g. 1000) online psychological experiments and cleverly designed questionnaires. With these methods we generate valuable insights to assist our clients in making key strategic decisions that increase business performance and improve the customer experience.
Explore other Projects:
DeepEye
Calibration-free webcam eye-tracker based on deep learning DeepEye records eye movements using a regular webcam and cutting-edge AI algorithms. Eye-tracking is widely used to understand how humans process information. This information provides solutions for scientific research, marketing & advertising, building human-computer interfaces, and diagnosing mental disorders. DeepEye is designed to make eye-tracking available to everyone […]
DBugIT
Bug hunting with DBugIT Suboptimal testing of software creates problems, such as delayed trains, financial losses and even accidents with losses of human lives. However, students consider sofwtare testing as a boring and unrewarding activity. We are DBugIT and we aim to change this situation and bring fun and excitement in software testing education. Our […]
NanoAPI
Targeting Software sustainability and standardizing serverless functions. We are taking on the rampant lack of standards with regards to serverless computing and aiming to create a simple standard which the entire development community can rally behind. This solution has the benefit of being more energy efficient, so we will help companies reach their sustainability goals.